Sales & Marketing Manager - Agricultural Machinery - FR/DU M/V/X

Description de la fonction

Experiences in B2B sales with wholesalers? Experiences in operational marketing? Experiences in People Management? Strong interest or background in the agricultural sector? Bilingual in French & Dutch? This position is for you !!

Our client is a Belgian family-owned company with over 100 years of experience in the distribution of premium technical equipment for the agricultural sector, the green/landscaping sector, and material handling. It employees +100person, generates +150M€ of annual turnover and aims to strengthen its market position by focusing on leading-edge technology, strong partnerships with dealers, and efficient services in sales, marketing, after-sales, and financing.

As a successful Sales & Marketing Manager - Agricultural Machinery - FR/DU, you will have the following responsibilities: Lead the commercial strategy: annual sales plan, margins, product mix Animate and guide the sales & marketing team (define priorities, coordinate & coach the team on the field) - you will be responsible of 3 areas sales manager, 3 product managers & 2 persons in the back office Manage pricing strategy and negotiate with key accounts & dealer networks Develop business via demo machines, rental, and used equipment Be responsible of the company brand by owning all marketing & communication activities & ensuring their consistency: marketing materials, digital channels, campaigns, ... Handle the implementation of a new CRM system Strengthen communication with the dealer network: newsletters, events, information sessions Oversee events & trade fairs: stand concept, logistics, demos, post-event analysis Act as main link between manufacturer & internal teams; track KPIs, market trends, bonuses

Profil

As a successful Sales & Marketing Manager - Agricultural Machinery - FR/DU, you will have the following profile: +5 years experiences as B2B sales leader with strong commercial development skills & ability to negotiate with wholesalers Experiences with long selling cycle & technical products (agriculture, machinery, industry) Previous experience in people management or team coaching Background or strong affinity with the agriculture sector is a plus Solid experience in operational marketing Comfortable in managing projects (CRM, reporting, process optimization) Strategical mindset coupled with the willingness to remain operational & available for the teams Personal traits: entrepreneurial mindset, structured, responsible, clear communicator, low ego. Languages: Fluent in French, Dutch & English

Compétences linguistiques

• Néérlandais (atout)

  • Comprendre : Expérimenté - (C1)
  • Écrire : Expérimenté - (C1)
  • Lire : Expérimenté - (C1)
  • Parler : Expérimenté - (C1)

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