Category Manager - FMCG - Food M/V/X

Beschrijving van het bedrijf

The client is a global food company operating in the dairy and snacking sector, with a strong focus on branded, value-added products. The organisation has a long industrial heritage and a significant international footprint, with operations across Europe, the Americas, Africa and Asia.

It is particularly recognised for developing iconic consumer brands with a strong emotional connection to families, while continuously adapting its portfolio to evolving consumer expectations around health, nutrition and sustainability.

The company places innovation at the heart of its strategy, investing in research and development to create convenient, nutritious and responsible food solutions. Sustainability and positive impact are key pillars, with ambitious commitments related to responsible sourcing, environmental footprint and social engagement.

With a collaborative and entrepreneurial culture, the organisation encourages agility, empowerment and cross-functional teamwork, offering international career opportunities within a dynamic and purpose-driven environment.

Beschrijving van de functie

The Category Manager, reporting to the Head of, will be in charge of the following responsibilities:

Main responsibilities:

• Monitor and interpret long-term market dynamics, including changes in consumer behaviour, shopper expectations and retail environments
• Shape a strategic category perspective within the cheese and snacking universe, covering business contribution, volume performance, brand positioning and shelf role
• Design and deploy category plans and activation tools at point-of-sale level
• Define and prioritise category initiatives aligned with overall business and brand ambitions

Business development & cross-functional coordination:

• Build and manage recurring performance reviews through tailored dashboards for key retail partners
• Assess monthly performance drivers across categories and brands, identifying growth opportunities and risks
• Provide clear, actionable category insights to internal teams and retail partners to support decision-making
• Prepare and lead customer-specific strategic reviews and mid-term development plans
• Manage assortment performance by tracking listing changes, evaluating innovation results, benchmarking segments and brands, and supporting customer sell-in materials
• Analyse merchandising effectiveness at brand and market level, contributing to internal alignment with merchandising stakeholders
• Act as a key interface between teams: deliver data-driven selling arguments and recommendations and translate brand strategies into customer-relevant narratives
• Support key account discussions by contributing market expertise and category insights
• Drive in-store execution and retail excellence initiatives to enhance visibility and performance
• Contribute to revenue growth management by optimising brand propositions through analytical insights and acting as a local relay for global guidelines

Jouw profiel

• Master Degree in business, marketing or a related field
• 2-3 years of experience in sales development, category management and/or data analysis, in FMCG
• Strong analytical skills and good command of business and market data tools
• Experience working in complex, international environments with solid FMCG market understanding
• Customer partnership and stakeholder management
• Financial and performance mindset
• Proactive, structured, communicative and results-oriented approach
• Fluent in French, Dutch and English

Taalvaardigheden

• Frans (troef)

  • Begrijpen : Vaardig - (C1)
  • Schrijven : Vaardig - (C1)
  • Lezen : Vaardig - (C1)
  • Spreken : Vaardig - (C1)

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